Emarsys gives you an omnichannel marketing tool to create, launch, and scale personalized, engaging, and automated campaigns across your channels.
Emarsys enables you as a marketer to:
- Build dynamic and personalized email templates for use in email marketing.
- Work simply and efficiently with marketing automation and launch campaigns across channels such as email, SMS, web, and advertising networks.
- Create 1:1 personalization that builds trustworthy, loyal, and lasting customer relationships with every interaction, and act in real time.
- Use a range of segmentation options based on collected customer data and insight.
- Benefit from predictive analytics to make smart and fast decisions, with data-driven insight and analysis.
- Produce measurable results that drive predictable and profitable growth throughout the entire customer lifecycle.
- Build personal loyalty experiences with Emarsys's loyalty program.
Emarsys has the following capabilities:
Integrated Data Layer
Consolidate data from relevant sources to have full insight into your customer data, customer behavior, and needs.
Personalization Engine
Using data and machine learning, Emarsys can understand and deliver personalized content and product recommendations.
Marketing Automation
Create simple or multichannel marketing programs that support your customer journeys.
Cross-channel Execution
Engage your customers with content across channels such as email, web, SMS, and advertising networks.
Customer Lifecycle Management
Gain insight into the customer lifecycle and use this information to create targeted communication content that drives conversion.
Intelligence & Analytics
Using machine learning, Emarsys lets you predict campaign results, giving you valuable input on where to focus your efforts.
Strategies & Tactics
Adopt pre-built automated programs drawn from the world's most innovative brands, or adapt them to your needs.
