Voyado's Customer Experience Cloud gives you a multichannel marketing platform combined with a product recommendation engine that together create relevant and outstanding buying experiences.
Voyado Customer Experience Cloud
The number of touchpoints customers use to engage with a brand has multiplied in recent years, making it difficult for marketers to reach the right audience with the right message at the right time. With Voyado's Customer Experience Cloud it is straightforward to get unified and actionable customer data across all touchpoints in your organization. Simply put: you can improve the customer experience across all channels, online and offline.
Voyado Engage
A multichannel marketing platform that enables you to act on your customer data. It gives you the insight and tools you need to create extraordinary experiences across all sales and marketing channels through personalized and relevant messaging and automated marketing.
Voyado Elevate
An automated product recommendation engine that helps elevate the buying experience and increase sales by showing relevant, intent-based search results and product recommendations on your website. Elevate learns from visitor behavior in real time and adapts results to rank the most relevant products higher, maximizing sales. Voyado AI instantly detects behavioral patterns and trends without changing product data, delivering immediate, relevant, and localized customer experiences.
Together, the two solutions unify customer data, on-site behavior, and purchase history to understand each individual consumer and their intent. This lets you use that insight to create relevant buying experiences in every channel, helping you to:
- Attract new customers for sustainable growth
- Convert visitors into buying customers through frictionless and relevant buying experiences
- Retain and develop loyal, long-term customer relationships with high lifetime value (CLV)
Functionality in Voyado Engage
Customer Data Platform (CDP) The CDP is the heart of Voyado, collecting customer data to build a complete picture of each customer. You can suddenly see who your best customers are, and who needs a little extra attention. You understand your customers better, can deliver more relevant messaging, and can anticipate future customer behavior and act on it.
Marketing Automation Design customer journeys tailored to the customer lifecycle and send personalized messages to the right person at the right moment. With Engage you can increase customer engagement and revenue without increasing your workload.
Campaign Management Intuitive and unified campaign management across all channels. Here you create, send, test, and optimize your communication to ensure you reach your target audience in the best possible way.
Loyalty Program A loyalty program builds strong customer relationships and helps you increase sales online and in store, as well as driving upsell and cross-sell. Features such as rewards, gamification, and membership tiers help ensure your customers keep coming back, again and again.
Insight and Reports Based on data and results you get tailored reports covering everything from email performance to recruitment of new loyalty club members. You get insight into your customers, their behavior, your products, your communication, and your revenue across all channels.
Functionality in Voyado Elevate
Every component in Voyado learns from and informs the others, creating a more relevant user experience that delivers higher conversions and increased sales. With Elevate you can grow faster across markets and segments, achieve higher conversion rates, and increase average order value. With an optimal blend of automation (AI) and manual input, Voyado offers a unified solution for ecommerce across:
Site Search Every keystroke in the search box triggers real-time actions, where Elevate measures, evaluates, and predicts customer intent based on historical behavioral data. In this way Elevate presents the most relevant products to each individual customer at every moment.
Site Navigation Dynamic product categories are adapted to support visitors in quickly finding the products most relevant to them.
Product Recommendations Recommendations are given in real time, with products suggested based on individual user history combined with collective on-site history to increase the likelihood of purchase. The solution lets you automatically optimize what products are displayed on your site based on your chosen business goal: more conversions, higher revenue, or higher profit.
Email Recommendations Unique behavioral data is used to send relevant and individually tailored product recommendations to your customers via email as well.
