Accelerate your innovation pace, reduce development costs, and create unique user experiences that set you apart from the competition, with Maestro Headless Storefront and Accelerator. We created a flexible, fast and powerful platform, so projects can spend time on creating business value instead of hygiene factors.

The price tag of a template, with the flexibility of a custom build.
Your storefront defines how customers experience your brand. Templates get you live fast, but lock you into someone else's decisions. Custom builds give you full control, but the cost and timeline are brutal. Maestro gives you a production-ready headless storefront that has the same flexibility as a custom build. Platform agnostic, composable, and built to evolve with your business.
Never replatform again.
Your ecommerce platform should never hold your storefront hostage. Maestro is built platform agnostic from the ground up, meaning your storefront runs independently of whatever commerce engine sits behind it. When your business outgrows its current platform, you swap it out. The storefront stays. Your customer experience stays. That is the composable commerce promise, and it is built into every line of Maestro.

This is Maestro:
- Headless Storefront
- MACH architecture accelerator
- Composable Commerce
- Platform-agnostic
- Agentic Commerce-ready
- Faster time to market
- Lower investment
Out of the box, Maestro is:
- Lightning-fast
- UX-driven
- SEO-optimized
- Accessibility-optimized
- Tracking-optimized
- Rich standard functionality
Maestro out of the box.
Lightening speed
Speed is not a feature. It is revenue. Every second of load time costs you conversion, and your customers will not wait. Maestro is built headless and cloud-native, delivering lightening fast page loads that keep customers moving through the purchase journey. Google rewards it, customers demand it, and your competitors are not there yet.
Universally designed
Accessibility is not a checkbox. It is a market. 1 in 5 people live with a functional impairment, and most storefronts still fail them. Maestro is built WCAG compliant from the ground up, so you are not retrofitting accessibility into an existing codebase at cost. You start inclusive, and stay inclusive. Every customer, every device, every ability.
SEO-optimized
Most storefronts treat SEO as an afterthought. Maestro does not. PearlConvert's own SEO specialists have defined the technical requirements that are built into Maestro from the ground up, not bolted on after launch. Structured data, server-side rendering, optimal core web vitals, and clean architecture baked in from day one. You start at the top of the technical SEO curve, not climbing toward it.
Perfect tracking
Most ecommerce deployments launch with vanilla tracking and a promise to improve it later. Maestro ships with a comprehensive GTM and data layer setup, defined by Pearl’s own data analysts, covering far more than standard ecommerce events. Custom events and enriched parameters are built in from day one. You get a complete tracking foundation out of the box, without the extra investment to get there.
UX & CRO best practices
Most storefront templates are built by developers optimising for delivery speed, not conversion. Maestro is different. Every UX pattern, every interaction, every layout decision is rooted in 10 years of ecommerce projects, user research, A/B testing, and data analysis. You start with a storefront that is already optimised to convert.
AI first
Maestro is built with AI as a first-class citizen, not an add-on. Out of the box it comes packed with AI-powered capabilities across content, search, and personalisation, including Sanity's content agent for intelligent content management and Algolia's AI-driven search and discovery. Beyond that, Maestro is built ready for agentic commerce, where AI agents browse, decide, and purchase on behalf of your customers. You are not catching up to the future. You start there.
Feature rich, but tailored to you.
Building a storefront from scratch means spending the first months solving problems every ecommerce site needs to solve. Maestro ships with a fully functional storefront, with both B2C and B2B features, covering the functionality most webshops require as standard. Search, filtering, cart, checkout, account pages, order history. It is all there. That means project time goes toward what actually differentiates your business, not the hygiene factors everyone expects.

- Product pages
- Product listing pages
- Search
- Filtering & sorting
- Brand pages
- Campaign pages
- Shopping cart
- Checkout
- Pick up in store
- Registration & Login
- CMS pages
- CMS content blocks
- My account
- My orders
- My profile
- Favorites
- Inspiration / blog
- Customer service pages
- Store finder & store pages
- Navigation
- Product reviews
- Product recommendations
- Personalization
Maestro Accelerator
With the Maestro Accelerator we have created a dedicated Composable Commerce architecture built on market-leading best-of-breed services across commerce platform, search engine, personalization, and CMS.
Each component is coordinated and integrated with the others to deliver an optimal solution from day one, while preserving the flexibility to swap out individual components over time if needed. This makes the overall solution highly future-proof.
We have taken on the investment of orchestrating each component through our own digital service platform Flow and Maestro Headless Storefront, so you get a tailored solution from the start without the large initial cost.
Already integrated
We choose to work with the technology that empowers our customers the most, bringing the best business value and ROI. We have already integrated the following technology, and still working on more to come:
